We’ve covered a number of different ways for you to promote your BandPage Experiences over the past week – the main takeaway is that there are many different ways and mediums to promote on. Take a look at your own fan base and think about where your most engaged fans are concentrated, then focus your energy there. Today we’ll be covering in-person / word of mouth promotion and what you can do when you’re with your fans in real life.
Part 1: Facebook | Part 2: Twitter | Part 3: YouTube | Part 4: Mailing List
Promote your BandPage Experiences at your live shows or whenever you’re in front of your fans. It’s an opportunity to reach a group of passionate fans who will be your evangelists and help spread the word.
Example: “Hey guys! I’m so glad you came out tonight to see me – it really means a lot. If you’re hungry for more, I have some XXXX up on my BandPage Experiences store. There are only a few left so you should grab them while they’re still up! Tell all your friends!”
Now you have a sense of all the things you can do to promote your Experiences after you set them up. We recommend posting where you have the highest concentration of fans who are likely to buy your Experiences. This often times means posting on your social networks first, in order of ones with the most fan count. The main point to remember is to make a compelling offer and take the time to promote your BandPage Experiences once you set them up!
Well, that’s it for our BandPage Experiences blog series on promoting your offers! Stay tuned for a post soon about how to structure a great offer – we’ll cover pricing, quantity, descriptions, and all that good stuff.